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September 26, 2007

Our New Seller Dashboard

Dash

As a home seller, have you ever wondered how many people were actually interested in your home or who has viewed your home on the internet? Up until now, the only way to gauge interest in your home from buyers was to either talk with your agent about the number of other agents who have shown your house (usually in the form of business cards left from the cooperating agent), count the number of people who showed up for the Sunday open house, or determine interest level based on the rate at which flyers disappeared from the flyer box in your front yard.

For home sellers, we’ve now added another way to gauge the interest level in your home, based on what homes our buyer clients are looking at. As a current home seller, you can now login into your ZipRealty.com account and view the following information about your for sale home:

  • Home Detail Views – as a ZipRealty seller client, your home has its own, individual webpage on our website. As one method to gauge your home’s popularity, we now display the actual number of times that your home has been viewed on our website.
  • Visits Scheduled –  sellers can now view the number of home visits that have been scheduled by ZipRealty buyers to see your home. Keep in mind that this statistic does not count the number of home visits scheduled by other real estate brokerages.
  • Added to My Homes – sellers can see how many times their home has been added to the “MyHomes” section of other ZipRealty buyers. The “MyHomes” section usually contains homes that ZipRealty buyers are interested in and would like to keep an eye on (similar to bookmarking a webpage).
  • Relative Interest – our relative interest level ranks the number of views your home has received relative to the home views of other homes in the area for the past 30 days. A relative interest level of 10 means that your home is in the top 10% of homes viewed in the area for the month.


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